Fictional demo profile
Dallas, TX

Lauren Pierce

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Executive summary

Creates product clarity by tightening roadmap decisions, customer signal, and delivery alignment. Best for teams that need roadmap choices to feel more commercial and customer-aware.

Known for improved roadmap confidence by tying feature priorities to churn risk and expansion potential.

Core capabilities

  • Roadmap governance
  • Customer insight systems
  • Cross-functional product cadence
  • Prioritization
  • Product
  • Marketing

Education and credentials

Education

  • B.S. or B.A. in Business, Design, or Engineering
  • Product leadership development

Credentials

  • Roadmap governance
  • Customer insight systems
  • Cross-functional product cadence
  • Prioritization

Experience

Fractional CPO

Pierce Advisory

2022-Present

Dallas, TX

  • Improved roadmap confidence by tying feature priorities to churn risk and expansion potential.
  • Advises SaaS and Customer Experience teams on product and marketing mandates.
  • Supports companies that need CPO and CMO coverage without a full-time executive.

Chief Product Officer

Pierce Group

2017-2022

Dallas, TX

  • Creates product clarity by tightening roadmap decisions, customer signal, and delivery alignment.
  • Built clearer leadership cadence around product and marketing.
  • Improved visibility for saas operators under growth pressure.

VP Product

Pierce Partners

2012-2017

Dallas, TX

  • Created more useful executive reporting for customer experience leadership teams.
  • Strengthened accountability across product clarity and roadmap confidence.
  • Delivered steadier execution during product leadership bridge.